Monday, March 23
The Surgeon's Credo: See One, Do One, Teach One
Readings: Selected excerpts from Carnegie. Selected excerpts from IPO filing of Google
Viewings: The Simpsons: The Old Man and the Lisa
Class discussion: ethics in business planning and development: Google vs. Mr. Burns: Show Me the Evil
Putting together a business plan: Components for a successful business plan: Remember the Rules of Powerpoint!
- The elevator pitch
- The executive summary
- The powerpoint presentation
- The business plan
- The offering memorandum
- The exit
Assignment #8: each student to create his or her own 30 second elevator pitch for their dream business. This pitch will be presented at the beginning of Class #9.
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